For a business owner this can mean losing an entire audience of potential clients. It could mean losing the only means of communication you have with the masses AND it can mean a loss of revenue for your business.
Something that would ensure you always have a line of communication that leads DIRECTLY to your ideal client
Your new favorite marketing plan
03. open rates
02. audience usage
Email marketing is ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing.
People use email more than any other platform with the number of email users landing in the 3.9 Billion range
The average email open rate is around 25% - while the average social media posts only gets seen by about 4-6% of your audience
You have ownership of your audience! You can't say the same thing for your social media following