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When you think about the brands that are super successful, and that a lot of people look up to, oftentimes it can seem as if they have a “cult-like” following. And as someone who has recently gotten very invested in docuseries shows about cults, it got me thinking… Why is it that people buy into […]

February 8, 2024

How to Create An Engaged Community For Your Business

Building an engaged community for your photography business

Marketing

I know we’ve all been guilty of thinking marketing has to be this mega-expensive endeavor, right? Like, we picture those big companies with budgets for epic ads on TV, billboards, you name it. But guess what? The marketing game has evolved, my friends! In this article, I am sharing 15 FREE or dirt-cheap marketing strategies […]

January 14, 2024

Crafting a Marketing Strategy Without Spending Big

Email Marketing

Marketing

I know that navigating the digital content world can sometimes feel like a wild rollercoaster. But fear not, because inspiration is always just around the corner! Let’s look at some simple ways you can turn everyday moments into eye-catching content: Remember, friend, inspiration is everywhere – it just requires a curious heart and an open […]

December 13, 2023

Fueling Your Creativity: Unleashing the Power of Inspiration for Digital Content

Creating content ideas

Social Media

The holidays are here, and while the world might be slowing down for a bit, it’s the perfect time for us small business owners to turn up the heat on our dreams. So grab your favorite cozy sweater, a cup of cocoa, and let’s sleigh the game together with these fab tips! 🖥 Deck the […]

December 6, 2023

Unwrapping Success: 5 Tips to Help Small Business Owners Shine During the Slow Season

Holiday guide for small business owners

Mindset

Can we talk about Follow Trains for a sec… This might be one of my BIGGEST pet peeves in the photography space. I don’t see it in this group as often, but a few of the other groups I am in I see it weekly. If you aren’t familiar, Follow Trains are when someone posts […]

December 4, 2023

Why Follow Trains are a Bad Idea

Why social media follow trains aren't a good move

Marketing

When I started my photography business in 2012 I had no idea what I was doing and to be completely honest…I was a mess! I kept client information in paper file folders with sticky notes and printed copies of email messages. It was the farthest thing from efficient. In 2014 I attended a photography conference […]

August 8, 2023

Honeybook vs. Dubsado – Choosing the Best Client Management Platform

Honeybook client management

Business

There is one business strategy that can make a real difference when it comes to financial security and stability: multiple income streams. Instead of relying on just one source of revenue, why not explore different avenues to enhance your business? In this post, we’ll dive into the advantages of diversifying your income streams and how […]

July 3, 2023

The Benefits of Having Multiple Income Streams for Your Business {Episode 218}

Multiple Income Streams

Business

Artificial Intelligence (AI) has become increasingly prevalent in the world of entrepreneurship and content creation. As an entrepreneur, I’ve been contemplating the impact of AI on my own business and how I can leverage its capabilities. From Chat GPT to content creation tools, AI technology has the potential to revolutionize how we operate. In this […]

June 29, 2023

The AI Advantage: Boosting Efficiency in Business {Episode 222}

Using AI to grow your business

Podcast

As a momtographer, you have a unique blend of responsibilities. Not only are you a dedicated mother, but you’re also a passionate photographer running your own business. Amidst the chaos of daily life, finding the time and energy to effectively market your photography services can feel overwhelming. The good news is that simplifying your marketing […]

June 27, 2023

Simplifying Marketing: Focus on What Matters Most for Momtographers

Dallas Arboretum Session

Mindset

Being a mom and a passionate photographer is a beautiful juggling act, but it can also be overwhelming at times. As a female photographer, your desire to create breathtaking images and grow your business is matched by the love and dedication you have for your family. Striking the right balance between mom-life and running your […]

June 23, 2023

Title: Mastering the Art of Balancing Mom-Life and Your Business

family photoshoot with teenage kids

Mindset