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Can we talk about Follow Trains for a sec… This might be one of my BIGGEST pet peeves in the photography space. I don’t see it in this group as often, but a few of the other groups I am in I see it weekly. If you aren’t familiar, Follow Trains are when someone posts […]

Why Follow Trains are a Bad Idea

Why social media follow trains aren't a good move

Marketing, Social Media

Artificial Intelligence (AI) has become increasingly prevalent in the world of entrepreneurship and content creation. As an entrepreneur, I’ve been contemplating the impact of AI on my own business and how I can leverage its capabilities. From Chat GPT to content creation tools, AI technology has the potential to revolutionize how we operate. In this […]

The AI Advantage: Boosting Efficiency in Business {Episode 222}

Using AI to grow your business

Business, Marketing, Podcast

As a momtographer, you have a unique blend of responsibilities. Not only are you a dedicated mother, but you’re also a passionate photographer running your own business. Amidst the chaos of daily life, finding the time and energy to effectively market your photography services can feel overwhelming. The good news is that simplifying your marketing […]

Simplifying Marketing: Focus on What Matters Most for Momtographers

Dallas Arboretum Session

Business, Marketing, Mindset

One of the most common mistakes I see small business owners making when it comes to marketing is making it all about them. While your brand or product is a focal point for your business, your marketing should focus on the needs and desires of your audience. Let’s take a look at why your audience […]

It’s Not About You…When It Comes To Marketing {Podcast Ep 214}

Female Photographer Podcasts

Marketing, Podcast

Have you ever wanted to work with your DREAM clients? You know, the ones that light up your day and make you feel like a million bucks? Well, if you’re a small business owner, defining your ideal client is one of the first steps to making your dream a reality! But what IS an ideal […]

How to Define (and find) Your Ideal Client

Dallas Arboretum Family Session

Marketing

These days business-owner = content-creator. Content marketing is one of the MOST powerful ways to grow your business and get noticed. But keeping up with the content creation demands can be overwhelming. If you looking for a way to create more content for your business in less time? Look no further than Chat GPT (Content […]

Create More Content in Less Time

Using AI technology to generate content

Marketing, Social Media

Growing an email list is a crucial part of any small business’s marketing strategy. Not only does it allow you to connect with potential and current customers, but it also allows you to send targeted promotions and updates about your business. Here are 10 ways you can grow your email list: 1️⃣ Make it easy […]

10 Simple Ways To Grow Your Email List

Grow Your Email List

Marketing

Pinterest can be a powerful tool for small business owners looking to boost their content marketing strategy. With over 400 million monthly active users, Pinterest is a virtual pinboard that allows people to discover and save ideas for their various interests. One of the key advantages of using Pinterest for content marketing is that it […]

What Can Pinterest Do For Your Business?

Pinterest as a growth tool for business

Business, Marketing, Social Media

Are you looking to add some extra income to your business? Affiliate marketing can be a fantastic way to monetize your website or social media following, and it’s a relatively easy and low-risk way to get started Before we dive into strategies, let’s quickly define affiliate marketing. In a nutshell, it’s a way for you […]

Adding Income to Your Business With Affiliate Marketing

using affiliate marketing to add income to your business

Business, Marketing

Are you thinking about starting a podcast for your business? Great idea! Podcasting can be a fun and effective way to connect with your audience, build your brand, and even drive revenue for your business. Here are just a few of the benefits you can expect when you start a podcast for your business: 👉🏻 […]

How To Leverage a Podcast for Your Business

podcast marketing for your business

Marketing, Podcast

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