One of the most common mistakes I see small business owners making when it comes to marketing is making it all about them. While your brand or product is a focal point for your business, your marketing should focus on the needs and desires of your audience. Let’s take a look at why your audience […]
Are you thinking about starting a podcast for your business? Great idea! Podcasting can be a fun and effective way to connect with your audience, build your brand, and even drive revenue for your business. Here are just a few of the benefits you can expect when you start a podcast for your business: 👉🏻 […]
Let’s face it, we all have said Yes to something purely out of guilt…right?!? I know I have (more than once). This week I wanted to tackle the idea that saying “No” should leave us feeling guilty, and Dr Cassandra LeClair is the perfect guest to help us do that. Cassandra helps high-achieving women lead […]
Adding your personal touch to your brand and content is key to building connections
Hashtags might be one of the most controversial social media topics of the year. Do you still need to use them?Are they even relevant? How many should I use?Where do I place them? In this week’s episode I am exploring all of these questions (and more) with the hashtag expert and creator of Hashtag Slayer, Matthew […]
This week we have another amazing guest on the Girl Means Business podcast – Sue B. THE Instagram Expert is here!
This week we are welcoming back one of my favorite guests, Allie (freaking) Casazza! If you aren’t familiar with her yet, you need to be. She is a force of nature and I absolutely adore her energy and passion for business. Not only is she dropping gems in this week’s episode, but we are talking […]
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