One of the most common mistakes I see small business owners making when it comes to marketing is making it all about them. While your brand or product is a focal point for your business, your marketing should focus on the needs and desires of your audience. Let’s take a look at why your audience […]
Are you looking to add some extra income to your business? Affiliate marketing can be a fantastic way to monetize your website or social media following, and it’s a relatively easy and low-risk way to get started Before we dive into strategies, let’s quickly define affiliate marketing. In a nutshell, it’s a way for you […]
Let’s face it, we all have said Yes to something purely out of guilt…right?!? I know I have (more than once). This week I wanted to tackle the idea that saying “No” should leave us feeling guilty, and Dr Cassandra LeClair is the perfect guest to help us do that. Cassandra helps high-achieving women lead […]
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